PayPal Report – Download free Podcast on What Gives Online Shoppers Cold Feet?

PayPal has published a report on why a large percentage of customers abandon their shopping carts during ecommerce transactions, especially when close to the Checkout phase.
‘You point and click your way to buying something you're sure will somehow enrich your life, but then at the last moment before completing the purchase, something scares you off.’
PayPal looks at what makes internet shoppers "abandon" their items before moving to the checkout.
You can listen and download the PayPal reports at:
http://inr.mediaseed.tv/oneClip_C/?feed=5R0_z1Oofk4lkdIFCB_bgOSXcRZUTH5t
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